Apple’s highly anticipated new iPhone SE is expected to feature cutting-edge OLED displays, and according to reports, the tech giant has already begun placing orders with suppliers in China and South Korea.
According to a recent report by Nikkei, Apple has tapped China’s BOE Technology and South Korea’s LG Display as its primary suppliers for the OLED displays in the upcoming iPhone SE model. This marks a significant shift for the budget-friendly iPhone line, as it will be the first time that an SE model will be equipped with OLED technology.
OLED displays are known for their superior quality and performance. They offer vibrant colors, high contrast, and energy efficiency, making them a preferred choice among smartphone manufacturers. In contrast, Apple’s current SE model uses an LCD display, which has been criticized for its less impressive visual capabilities.
The decision to switch to OLED displays for the new iPhone SE is seen as a strategic move by Apple to offer consumers a premium experience at a more affordable price. The SE line has been immensely popular among budget-conscious iPhone users, and with the addition of OLED displays, it is expected to gain even more traction in the market.
BOE Technology, based in Beijing, is one of the world’s largest display producers, and it has been working closely with Apple to meet the company’s strict quality standards. The company has invested heavily in OLED production and has been trying to break into the smartphone supply chain dominated by Samsung and LG.
On the other hand, LG Display is already a major supplier for Apple, providing LCD displays for the current iPhone SE and other models. With the new order for OLED displays, LG will be able to strengthen its relationship with Apple and further expand its presence in the smartphone market.
The collaboration with these two suppliers is a significant step for Apple in reducing its reliance on Samsung, which is the largest supplier of OLED panels. Apple has been trying to diversify its supply chain to avoid over-dependence on one company, and this move reflects the company’s efforts in that direction.
The new iPhone SE is rumored to have a 4.7-inch display, similar to that of the iPhone 8, but with a faster A13 Bionic chip, which is also used in the iPhone 11. It is expected to retain the physical design of the iPhone 8, including the home button, making it a more budget-friendly option for users who prefer the traditional iPhone design.
With the addition of OLED displays, the new iPhone SE is expected to offer a premium experience at a more affordable price point. This will not only attract budget-conscious consumers but also cater to those who prefer a smaller phone size, which has become increasingly rare in the market dominated by large-screen devices.
Furthermore, the new iPhone SE is expected to launch in the first half of 2020, providing a significant boost to Apple’s sales in the midst of the COVID-19 pandemic. With many consumers looking for budget-friendly options, the new SE model is expected to attract a wide range of users and further strengthen Apple’s position in the market.
In conclusion, Apple’s decision to equip the upcoming iPhone SE with OLED displays from BOE Technology and LG Display is a significant move that is expected to reap great rewards for the tech giant. It not only reflects the company’s commitment to offering customers the best technology but also its efforts in diversifying its supply chain. The new iPhone SE is set to bring a premium experience to users at a more affordable price, and we can’t wait to see the final product.
