Apple has opened negotiations in recent weeks with major news and publishing organisations, seeking permission to use their material in the company’s development of generative artificial intelligence systems, the New York Times reported on Friday.
The iPhone maker has floated multiyear deals worth at least $50 million (roughly Rs. 420 crore) to license the archives of news articles, according to the report, which cited people familiar with the discussions.
The news organisations contacted by Apple include Condé Nast, publisher of Vogue and the New Yorker; NBC News; and IAC, which owns People, the Daily Beast and Better Homes and Gardens, the New York Times said.
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